World Labs entered the market with one of the most ambitious bets in AI: making spatial intelligence real. Founded by Fei-Fei Li and backed by $230M, the team introduced Marble, a generative world model that transforms text, photos, videos, and layouts into fully editable 3D environments, positioning World Labs as an early leader in the emerging world-model space.

We partnered with World Labs to launch the company and debut Marble through a website designed to define a new category, clarify the product’s value, and give users a simple, intuitive way to explore the technology.