Cut the middleman
imusify wanted a new website to hype about their ICO. Brand materials needed a refresh, and after a couple of revisions, we agreed on the general aesthetics for the brand.
On most blockchain related startups, the solution behind the product is usually a little complex for simple peasants, We usually draw some sketches to translate those concepts into simple to understand illustrations. Concepts as distributed ledger, or the current stages to publish a record, for example, can be easily recognized at a glance. We merge the concepts with the brand system to create engaging illustrations.
After just a couple of wireframes, the layout was agreed and we move onto designing the UI blocks to create a design system. Components can now be shared between their app and the website, allowing to display information in real time on the web.
The waves pattern resemble audio waves, it's a simple concept that unifies the brand guidelines on top of which we built their image.
They were cool, we made them mean
Blockchain revolutionizes collectibles by making counterfeits impossible, transfers instant and limited edition cards provably rare. The next generation of fantasy creatures, digital pets, and sports cards is coming soon.READ MORE